Framing the Global has been focused on developing innovative approaches that will generate new knowledge, explain global phenomena, and provide means of tracing and exploring the transnational linkages that are too often left out of Global Studies. The project is in the process of producing new scholarship about how to conduct global research that is applicable to a variety of lived, political, discursive, cultural, public, private, and academic contexts.

To communicate this new scholarship to the academic community we are producing a book series, published by Indiana University Press, that examines global research from a number of different entry points.

Michael Peter Smith, of University of California, Davis, called our first book “[A] stimulating and well-researched book that clearly makes a contribution to scholarship in global studies. . . . [O]ffers a wide variety of ways to conceptualize, represent, and investigate, or, as its title suggests, ‘frame’ the global.”  

Paprika, Foie Gras, and Red Mud: The Politics of Materiality in the European Union
"Gille offers a highly original take on globalization processes in Europe, and in particular, on Eastern Europe's incorporation into the European Union." -- Rachel Schurman, University of Minnesota

In this original and provocative study, Zsuzsa Gille examines three scandals that have shaken Hungary since it joined the European Union: the 2004 ban on paprika due to contamination, the 2008 boycott of Hungarian foie gras by animal rights activists, and the “red mud” spill of industrial waste in 2010, Hungary’s worst environmental disaster.

In each case, Gille analyzes how practices of production and consumption were affected by the proliferation of new standards and regulations that came with entry into the EU.

She identifies a new modality of power—the materialization of politics, or achieving political goals with the seemingly apolitical tools of tinkering with technology and infrastructure—and elucidates a new approach to understanding globalization, materiality, and transnational politics.

Paprika, Foie Gras, and Red Mud is one of the volumes published in the Framing the Global book series by Indiana University Press. It’s slated for release February 26, 2016.

The book is “very accessibly written and should thus appeal to a wide audience, including those who are interested in globalization, the European Union, Eastern Europe, contemporary social theory, and agrifood studies,” says the University of Minnesota’s Rachel Shurman. “[A] very important contribution to scholarship.”

Table of Contents

Introduction: Hungary and the EU in the Political and Scholarly Imagination
1. The 2004 Hungarian Paprika Ban
2. The 2008 Foie Gras Boycott
3. The 2010 Red Mud Spill
4. Neoliberalism, Molecularization, and the Shift to Governance
Conclusion: The Materialization of Politics

You can learn more about Zsuzsa Gille on our Fellows page.

Faked in China: Nation Branding, Counterfeit Culture, and Globalization
"[O]ffers an alternative and to me very compelling way to do cultural studies, bringing the question of culture into relation with the state and nation under globalization." —Daniel Vukovich, Hong Kong University

Faked in China is a critical account of the cultural challenge faced by China following its accession to the World Trade Organization in 2001. Author Fan Yang traces the interactions between nation branding and counterfeit culture, two manifestations of the globalizing Intellectual Property Rights (IPR) regime that give rise to competing visions for the nation.

Nation branding is a state-sanctioned policy, captured by the slogan “From Made in China to Created in China,” which aims to transform China from a manufacturer of foreign goods into a nation that creates its own IPR-eligible brands. Counterfeit culture is the transnational making, selling, and buying of unauthorized products. This cultural dilemma of the postsocialist state demonstrates the unequal relations of power that persist in contemporary globalization.

Faked in China is part of the Framing the Global book series produced by Indiana University Press. It’s slated for release January 15, 2016.

Daniel Vukovich of Hong Kong University calls Faked in China “[A]n original, interdisciplinary, superbly well researched analysis of the PRC under the gun of the global, modern, and Eurocentric ‘IPR regime.’”

Table of Contents

1. “From Made in China to Created in China”: Nation Branding and the Global-National Imaginary
2. From Bandit Cell Phones to Branding the Nation: Three Moments of Shanzhai
3. Crazy Stone, National Cinema, and Counterfeit (Film) Culture
4. Landmark, Trademark, and Intellectual Property at Beijing’s Silk Street Market
Conclusion: Cultural Imperialism and the “Chinese Dream”

Fan Yang is an assistant professor in the University of Maryland, Baltimore County’s Department of Media and Communication Studies.

Looking Behind the Label: Global Industries and the Conscientious Consumer
"This book advances our understanding of the new dynamics of social regulation in the global economy, analyzing both the rise of new consumption patterns through ethical purchasing, boycotts, and buycotts and the emergence of eco and social certification systems shaping the production of key commodities like timber, food, apparel, and electronics." —Laura T. Raynolds, Colorado State University

What does it mean when consumers “shop with a conscience” and choose products labeled as fair or sustainable? Does this translate into meaningful changes in global production processes? To what extent are voluntary standards implemented and enforced, and can they really govern global industries?

Authors Tim Bartley, Sebastian Koos, Hiram Samel, Gustavo Setrini, and Nik Summers present an informative introduction to global production and ethical consumption, tracing the links between consumers’ choices and the practices of multinational producers and retailers.

Looking Behind the Label includes case studies of several types of products—wood and paper, food, apparel and footwear, and electronics—that are used to reveal what lies behind voluntary rules and to critique predominant assumptions about ethical consumption as a form of political expression.

The volume is the the Framing the Global publication produced by Indiana University Press. It is slated for release May 21, 2015.

Richard M. Locke of Brown University’s Watson Institute calls Looking Behind the Label “a must read for anyone interested in promoting social and environmental justice in today’s world.”

“By going ‘behind the label’ of everyday items such as smart phones and sweatshirts, the authors grapple with the tensions between claims for ethical production, the realities of complex global industries, and the frequently competing interests of the diverse constituencies seeking to shape these supply chains,” says the University of Colorado at Boulder’s

Table of Contents

Introduction: Rules, Responsibilities, and Rights in the Global Economy
Part I: Making Sense of Conscientious Consumerism
1. The Making of Conscientious Consumers: Individual and National Patterns
2. Dilemmas of Conscientious Consumerism
Part II: Behind the Label: Global Production and the Meaning of Standards
3. Wood and Paper Products: Searching for Sustainability
4. Food: Global Agriculture and Local Development
5. Apparel and Footwear: Standards for Sweatshops
6. Electronics: The Hidden Costs of Computing
Conclusion: Beyond Conscientious Consumerism

You can find more information about fellow Tim Bartley on our Fellows page.

Bastards of Utopia: Living Radical Politics after Socialism
"[G]reatly expands the scope and purview of our knowledge of alterglobalization activism, most accounts of which focus on North America and Western Europe . . . [W]ritten in a clear and compelling style that brings the reader into the thick of the action." —Jeffrey Juris, author of Networking Futures: the Movements against Corporate Globalization

Bastards of Utopia, the companion to a feature documentary film of the same name, explores the experiences and political imagination of young radical activists in the former Yugoslavia, participants in what they call alterglobalization or “globalization from below.”

Ethnographer Maple Razsa follows individual activists from the transnational protests against globalization of the early 2000s through the Occupy encampments. His portrayal of activism is both empathetic and unflinching — an engaged, elegant meditation on the struggle to re-imagine leftist politics and the power of a country’s youth.

Bastards of Utopia is the second book in the Framing the Global series to be published by Indiana University Press.

Jeffrey Juris, author of Networking Futures: The Movements against Corporate Globalization calls Bastards of Utopia “An innovative narrative ethnography of postsocialism, radical activism, and the alterglobalization/Occupy movements.”

“This book will prove a boon,” says Publishers Weekly, “to anyone interested in understanding the diverse world of contemporary protest, as variously made manifest in the Occupy Movement, the Arab Spring, and Ferguson.”

Table of Contents 

1. Grassroots Globalization in National Soil
2. Uncivil Society: NGOs, the Invasion of Iraq, and the Limits of Polite Protest
3. “Feeling the State on Your Own Skin”: Direct Confrontation and the Production of Militant Subjects
4. “Struggling For What Is Not Yet”: The Right to the City in Zagreb
5. The Occupy Movement: Direct Democracy and a Politics of Becoming
Conclusion: From Critique to Affirmation

You can find more information about the book and documentary on the Bastards of Utopia website.

Framing the Global: Entry Points for Research
"This book should be read by every scholar of globalization. It demonstrates conclusively that the locality is not the shrinking other of the wave of globalization but rather its precondition, its theater and its co-productive other. Touching on such topics as affect, rights, materiality and rules, the essays in the volume bring globalization into the dynamic center of some of the most vital debates in the contemporary social sciences." -- Arjun Appadurai, New York University

Framing the Global explores new and interdisciplinary approaches to the study of global issues. Essays are framed around the entry points or key concepts that have emerged in each contributor’s engagement with global studies in the course of empirical research, offering a conceptual toolkit for global research in the 21st century.

Editor Hilary E. Kahn is Director of the Center for the Study of Global Change at Indiana University. She is author of Seeing and Being Seen: The Q’eqchi’ Maya of Livingston, Guatemala and Beyond.

Framing the Global is the first in a series of books reflecting the project’s approach to the study of global phenomena. The series is being published by Indiana University Press.

Table of Contents

Foreword / Saskia Sassen
Introduction / Hilary E. Kahn
1. AFFECT—Making the Global through Care / Deirdre McKay
2. DISPLACEMENT—Framing the Global Relationally / Faranak Miraftab
3. FORMS—Art Institutions as Global Forms in India and Beyond: Cultural Production, Temporality, and Place / Manuela Ciotti
4. FRAMES—Re-framing Oceania: Lessons from Pacific Studies / Katerina Martina Teaiwa
5. GENEALOGIES—Connecting Spaces in Historical Studies of the Global / Prakash Kumar
6. LAND—Engaging with the Global: Perspectives on Land from Botswana / Anne Griffiths
7. LOCATION—Film and Media Location: Toward a Dynamic and Scaled Sense of Global Place / Stephanie DeBoer
8. MATERIALITY—Transnational Materiality / Zsuzsa Gille
9. THE PARTICULAR—The Persistence of the Particular in the Global / Rachel Harvey
10. RIGHTS—The Rise of Rights and Nonprofit Organizations in East African Societies / Alex Perullo
11. RULES—Global Production and the Puzzle of Rules / Tim Bartley
12. SCALE—Exploring the “Global ‘68” / Deborah Cohen and Lessie Jo Frazier
13. SEASCAPE—The Chinese Atlantic / Sean Metzger
14. SOVEREIGNTY—Crisis, Humanitarianism, and the Condition of 21st-Century Sovereignty / Michael Mascarenhas

You can find more information on the chapter authors on our Fellows page.